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Always Look on the Bright Side of Life

Birmingham Post; Birmingham (UK)
January 5, 2009 - One thing that hasn't changed with the economic climate is pretty much a fundamental law of the universe. Whether or not you believe some of the more spiritual stuff preached by Dale Carnegie, or in recent publications such as "The Secret", it will always be an irrefutable fact that you get back what you put out.
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Always Look on the Bright Side of Life

Birmingham Post; Birmingham (UK)
January 05, 2009 - One thing that hasn't changed with the economic climate is pretty much a fundamental law of the universe. Whether or not you believe some of the more spiritual stuff preached by Dale Carnegie, or in recent publications such as "The Secret", it will always be an irrefutable fact that you get back what you put out....
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Value Your Employees

SBN Pittsburgh
January 05, 2009 - Herb Shear, chairman, president and CEO of GENCO Supply Chain Solutions, focuses on his employees as much as his customers - and for similar reasons. Part of retaining employees who fit in to a positive culture is the timeliness in which you respond to issues....
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Get Employees Involved

SBN Pittsburgh
January 05, 2009 - In order to keep everyone excited and on the same page, Joseph C. Guyaux, president of The PNC Financial Services Group Inc., says you need to involve employees in decisions. ...
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Management

Managing with Integrity

Accountancy SA
December 29, 2008 - The one value that surfaces doing strategic consulting and coaching sessions for business and leaders, on both a collective and personal level, is that almost every leader aspires to live by integrity. Here are tips to strengthen your "moral intelligence."...
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How Executive Narcissism Accelerated the Financial Meltdown

Workforce
December 30, 2008 - In a recent interview with Workforce, Manfred Kets de Vries, director of the INSEAD Global Leadership Centre, discusses the issue of executive narcissism and its role in the current economic downturn....
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Management Does Not See HR as Strategic Asset

Workforce
December 31, 2008 - Even though the economic downturn has made the potential value added to companies by strategically oriented human resources departments all the more important, two out of five corporate management teams still don't view HR as a strategic asset, according to a new study....
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Training

Why Talent Development is Essential During Hard Times

Workforce
December 29, 2008 - As the economy stumbles, your company pays a heavy price. Job requisitions close. You fear for your staff. Even worse, your talent development programs face the chopping block....
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Training Tops List of Expert Advice on Riding Out Recession

The Buffalo News
December 30, 2008 - The Buffalo News talked with area experts about what can be done to cope with the recession, and what follows are some of their answers. One suggestion: Get trained in new skills....
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How Real is Virtual Training?

Mechanical Engineering
January 05, 2009 - Companies aiming to keep costs down are looking to virtual worlds to train employees and help them collaborate more effectively. But if they're not feeling part of the world, employees are not going to communicate well. So just how real do those worlds feel?...
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Sales

Even in Tough Times, You Still Have to Sell

Dayton Daily News
January 05, 2009 - In a rough economic time like this, the worst thing a business can do is not know how to sell. ...
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Amway Making a Comeback in North America

Associated Press
December 31, 2008 - Once a household name and reputedly the key to great fortune for modern salesmen hoping to live out a Horatio Alger myth, the Amway brand faded from the American market years ago, tarnished by legal and regulatory problems. Now, as Amway's 50th anniversary approaches in May, Alticor, its parent company, is pouring millions of dollars into reviving the Amway brand in North America....
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Your Mindset Creates Your Results

Lubrication Engineering
December 29, 2008 - If you're looking for strategies to becoming a good salesperson, I highly recommend picking up a copy of Mark Tewart's book, How to Be a Sales Superstar. The author focuses on creating the mindset for sales success....
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Marketing

Marketing Conversations With Content

Marketing
December 30, 2008 - The consumer as we once knew him/her is dead. The hard sell of consumerism just won't cut it. Tomorrow is all about content, conversation and engagement....
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The Public Relations Fairytale

Marketing
December 31, 2008 - Public relations has long been the Cinderella of the marketing mix, working hard behind the scenes while her sisters steal the limelight. However, a fragmented media space and the internet have transformed PR into the new belle of the ball....
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A Taste for Fusion Marketing

Marketing
January 05, 2009 - I've always been a fan of fusion food. As consumers have changed and developed a better taste for marketing, have we fused disciplines to provide the best possible 'flavours' for brands to experience?...
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Consumer Promotion

Britain's ITV Brings in BD Network for Promo Link-Ups

Promotions & Incentives
December 30, 2008 - UK-based ITV has appointed BD Network with a brief to create promotional opportunities around the channel's TV shows. Programmes to be involved will include Coronation Street, Saturday Night Takeaway, Dancing On Ice and Hell's Kitchen....
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Renault Takes New Model to Malls

Promotions & Incentives
December 31, 2008 - Renault is launching a series of trivia quizzes in shopping centres as part of its through-the-line campaign to launch the latest Megane. The integrated campaign, created by Pulse, aims to encourage test drives and capture data....
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Lynx Launches VIP Party Promotion behind Bullet

Promotions & Incentives
January 05, 2009 - Unilever deodorant brand Lynx has launched an online competition to attend a VIP party in order to promote it pocket-sized Bullet range....
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